Anticipating Apple: Why the iPhone 15 Doesn't Excite Me
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The Excitement of Tech Season
As we approach the bustling season of technology launches, commonly referred to as Tech-tember or Tech-tober, it’s clear that both Apple and Google are gearing up for their flagship smartphone announcements—the iPhone 15 and the Google Pixel 8 Pro.
Reflecting on the iPhone 14
Last year around this time, I was genuinely thrilled about the launch of the iPhone 14. I eagerly purchased my 14 Pro during the launch weekend, marking my first outright purchase of a phone without carrier involvement and my debut with a Pro model. Apple truly impressed me.
While I have no complaints about my iPhone 14 Pro—it's been an excellent device—the minor scratches on the front glass are the only signs of wear. The bronze sides remain pristine, and the frosted back glass looks just as good as when I first bought it.
Yet, when I momentarily set aside thoughts of the iPhone, I find myself completely satisfied within the Apple ecosystem. My two Macs run flawlessly, and the Studio Display has proven to be one of my best investments—its large, vibrant screen inspires my creativity.
Rekindling My Love for the Apple Watch
I recently shared how I’ve rekindled my affection for my Apple Watch. Now that I can listen to podcasts and work out without my phone, it has become a symbol of freedom for me. Taking walks without technology for 45 minutes is a cherished part of my day, and I appreciate the liberation my watch provides.
My HomePod and Apple TV 4K seamlessly integrate into my daily life, delivering on their promises. Overall, I couldn’t be happier with my Apple-centric lifestyle and workflow.
Engaging with My Audience
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A Surprising Calm Before the Storm
As I delve into content creation, the upcoming weeks should be a goldmine for material, with plenty of new products to explore. The dry spell is finally over—thank goodness! However, I find myself surprisingly unenthusiastic about the upcoming iPhone event, and I believe I’ve pinpointed the reason.
Despite the iPhone being a part of my everyday essentials, I’ve discovered that I actually use it less than my other devices throughout the day. This is somewhat intentional; I’ve consciously tried to reduce my phone usage.
Given that I spend at least 10 hours a day in front of a Mac, I can easily manage iMessages, emails, and web searches directly on my computer. My phone calls have become increasingly rare, with most communication now happening via WhatsApp or Telegram.
A Shift in My Photography Habits
Another significant change for me this year was the acquisition of my first DSLR camera shortly after I got my iPhone 14 Pro. As a result, I rarely utilize the cameras on my phone anymore, despite having invested £1700 in that feature.
Make no mistake—the iPhone 14 Pro’s cameras are outstanding. Shooting in ProRaw allows for detailed images ready for editing, and the video quality is equally impressive, especially in ProRes. If the rumors hold true, the iPhone 15 Pro will feature a USB-C Thunderbolt port, making file transfers much easier.
However, aside from the occasional snapshot at home, my phone's camera capabilities have become almost irrelevant. The photos accompanying this article, the thumbnails, and the Tweets are all taken with my Canon camera.
Finding Freedom from My Phone
This change in my habits is why I feel less excitement this year compared to last regarding the new iPhone. While it will introduce a long-awaited USB-C port, a titanium frame, a larger battery, slimmer bezels, and a new Action Button—along with a periscope lens for enhanced optical zoom—I suspect I won’t utilize these features.
In fact, I find myself using the Zoom feature less than the Macro function, as I increasingly enjoy the moments I spend away from my phone. Being phone-free is becoming a delightful experience. The Macs and other Apple devices I own significantly enhance my quality of life.
Yet, the phone can be both addictive and intrusive. Although I should be thrilled about the iPhone 15, I currently feel indifferent. My goal for the coming year is to further reduce my phone usage, as the new iPhone will not provide me with the freedom I seek.
Engaging with My Thoughts
I’ve started writing regularly on Substack, sharing informal stories that cross my mind. Feel free to follow my journey there.
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