Chapter 1: Understanding Blondism

The issue of prejudice often presents itself through seemingly harmless jokes. Recently, one such joke made the rounds on Quora (in ALL CAPS, no less):

A PLANE IS FLYING TO TORONTO WHEN A BLONDE IN ECONOMY CLASS DECIDES TO MOVE TO FIRST CLASS AND SITS DOWN. THE FLIGHT ATTENDANT NOTICES AND ASKS TO SEE HER TICKET. SHE EXPLAINS THAT SHE PAID FOR ECONOMY AND MUST RETURN TO THE BACK. THE BLONDE RETORTS, “I’M BLONDE, I’M BEAUTIFUL, I’M HEADING TO TORONTO, AND I’M STAYING RIGHT HERE.”

THE FLIGHT ATTENDANT REPORTS TO THE PILOT AND CO-PILOT ABOUT A “BLONDE BIMBO” IN FIRST CLASS WHO REFUSES TO MOVE. THE CO-PILOT APPROACHES HER TO EXPLAIN THE SITUATION, but she repeats, “I’M BLONDE, I’M BEAUTIFUL, I’M GOING TO TORONTO, AND I’M STAYING RIGHT HERE.”

THE CO-PILOT SUGGESTS TO THE PILOT THAT THEY MAY NEED TO CALL THE POLICE UPON LANDING. THE PILOT RESPONDS, “YOU SAY SHE'S A BLONDE? I KNOW HOW TO HANDLE THIS, I’M MARRIED TO ONE.” HE APPROACHES THE BLONDE AND WHISPERS SOMETHING IN HER EAR. SHE THEN SAYS, “OH, I’M SORRY,” AND RETURNS TO HER SEAT IN ECONOMY.

BOTH THE FLIGHT ATTENDANT AND CO-PILOT ARE ASTOUNDED AND ASK HIM WHAT HE SAID. “I TOLD HER, ‘FIRST CLASS ISN’T GOING TO TORONTO.’”

At first, I didn’t grasp the humor, but then I found it infuriating. I admit, I’ve made jokes about older individuals myself, but I also stand against ageism. No form of prejudice should be tolerated. Ironically, blondism targets a group often perceived as privileged.

Note: The term “blond” is used in this context, but “blonde” is also acceptable. For those curious, here's more about it.

The Origins of the "Dumb Blonde" Stereotype

If you explore “blond stereotype” on Wikipedia, you’ll discover that the first documented “dumb blonde” was an 18th-century French courtesan named Rosalie Duthé, whose portrayal as beautiful yet unintelligent inspired a play titled Les Curiosités de la Foire (Paris, 1775).

Subsequently, the film industry shaped new stereotypes, such as the “blond bombshell” (think Jean Harlow or Marilyn Monroe), which is only marginally better than the “ice-cold blond” (like Grace Kelly or Eva Marie Saint).

Prejudice, in any form, is driven by hatred, ignorance, and jealousy. Blondism serves as a prime example. It seems that some blondes may believe they possess a certain allure. Perhaps some do, while others remain indifferent. Nonetheless, why deny them the “pride” that other marginalized groups experience?

My Journey as a Blond

Contrary to Clairol’s claim that blonds have more fun, my experience as a blond for the last decade tells a different story. Socially, I get by, but few are clamoring for my attention solely because of my hair color.

Maybe it’s due to my hair being too “dirty,” or perhaps it has to do with my nearing 79 years of age! I should note that it was I who brought my newfound grey hair to my hairdresser's attention; however, she was the one who decided to lighten it. “Let’s just lighten your hair a bit,” she said, to make the grey less noticeable.

I’ve known her for 30 years and trusted her. A little change turned into a bit more, and before I knew it, I was sporting that typical blond shade many women of my age flaunt. Yet, I still see myself as a brunette.

In fact, I didn’t even realize I was categorized as “blond” until a saleswoman at a department store said, “Oh, that color looks great with your blond hair.” No doubt she envisioned selling me that blue sweater.

Ending Blondism

The crux of my reflections is not about my personal experience with blondism. I still don’t identify as a blond. Besides, as a Jewish, bisexual senior, I hardly have time to dwell on such labels.

Instead, I worry about others—those who are blond by birth or choice—who might face judgment or rejection.

I urge you to reflect on your own feelings. There’s no reason to harbor hate or fear towards blonds, even the attractive ones. If you advocate for the rights of others, join me in the pursuit of eradicating blondism.

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Chapter 2: The Impact of Blondism on Society

In this video, titled "My First Time Hearing... FRANK OCEAN - BLOND," the speaker shares their initial reactions and thoughts on Frank Ocean's iconic album, exploring themes of identity and representation.

Another relevant video is "Jackson Snelling 'Blonde Hair And Blue Eyes'," where the artist discusses the societal implications of physical appearance and the stereotypes associated with blondism.